I’ve had prime since almost day one. Lately I’ve been trying to reduce my dependency on Amazon which isn’t easy when you’re already paying them in advance for shipping just to keep prime video and a few free games and ebooks. This was the push I needed to finally sever that tie and release myself from their trap. This could be the start of a good thing for a lot of people. Prime has been an effective competition blocking lock-in scheme for too long. It’s end result is it’s ability to keep prices high because they are the sole gatekeeper. Good riddance Amazon.